GREAT BAG CO. x AO!
For AFRICA’SOUT! 2016 Celebration we were thrilled to partner with Robert Verdi, a member of the 2016 Host Committee, and his GREAT BAG CO. handbag line to create one-of-a-kind bags with some of the most celebrated contemporary artists in the world. The Model M. Limited Edition Artist Series is created in partnership with prolific artists MICKALENE THOMAS, DUSTIN YELLIN, HANK WILLIS THOMAS, and DERRICK ADAMS.
The collection, which seamlessly merges art and fashion will be sold through limited edition runs with each artists designs being produced in editions of 100. The famed Model M. GREAT BAG CO. style, a modern and classic design, served as the perfect canvas for the artists designs. AFRICA’SOUT! and GREAT BAG CO. worked with each artist to tailor the perfect image indicative of their visual voice and perspective. The bags were then ingeniously hand-dipped using a hydro-immersion printing technique generally reserved for the automobile and motorcycle industry.
- DERRICK ADAMS, Limited Artist Edition : A geometric portrait tessellation, hand-dipped on GREAT BAG CO. Model M. Diamond
- MICKALENE THOMAS, Limited Artist Edition : A striking floral and leaf motif pattern, hand-dipped on GREAT BAG CO. Model M. Platinum.
- HANK WILLIS THOMAS, Limited Artist Edition : A philosophical piece of text reading "Don't Buy It," hand-dipped on GREAT BAG CO. Model M. Onyx
- DUSTIN YELLIN, Limited Artist Edition : A collaged collection of photographic iconography, hand-dipped on GREAT BAG CO. Model M. Diamond
This collaboration is the perfect support vehicle to drive fundraising. "When people see Model M., it’s love at first sight. I’m excited to take GREAT BAG CO. style to a new level via this Limited Edition Artist series while simultaneously raising awareness for such an important cause, and one that’s very near and dear to my heart.” - ROBERT VERDI